Western Alliance Logistics

The Brief

Western Alliance Logistics had outgrown its website. The old site read like a traditional trucking company: stock highway footage, generic 3PL copy, and nothing that hinted at what actually sets them apart. Behind the scenes, they had built a real freight-tech operation, with instant quotes, fast booking, live tracking, and a network of over 10,000 carriers. None of that came through online. They needed a site that positioned them as a modern, tech-driven logistics partner, plus a brand presence that carried through to social, the office, and the tradeshow floor.

The Work

We designed and custom coded a high-end, animated one-page website from scratch, with no templates and no page builders. The site showcases their platform, walking visitors through how shippers shop, book, and track freight. From there it covers every shipping mode, their carrier network, the industries they serve, and real testimonials from shippers and carriers. Motion guides the story from section to section, and a clear call to speak with an expert anchors the page.

Beyond the website, we built a set of social media templates so the team can post consistent, on-brand content without starting from scratch. We also designed a full merch and print rollout: business cards, notepads, pens, mousepads, lanyards, cups, Yetis, t-shirts, gym bags, and a complete tradeshow booth.

The full project took a little over three months, covering website design and development, social templates, and the merch and print rollout.

The Result

Western Alliance Logistics now looks like the freight-tech company it actually is. The website tells shippers exactly why they’re different from brokers who still run on email chains and phone tag, and it makes the path to a conversation obvious. The brand shows up the same way everywhere, from the social feed to the office desk to the tradeshow floor.