Bluebird Lighting

Full brand refresh and custom Elementor website build for a custom and architectural lighting manufacturer serving hospitality, multi-family, senior living, casino, and retail projects nationwide.

The Brief

Bluebird Lighting came to Casa with a brand and website that no longer matched the caliber of the projects they were producing. Their visual identity felt dated next to the five-star hotels, casinos, and restaurants they were lighting, and their old site had no real way to showcase the scale of their work. They needed a brand refresh and a new site built to properly feature their growing library of projects and case studies, and to give their sales and marketing teams a platform that could keep up with new work as it came in.

The Work

We started with the brand: a new logo and logo icon, a refreshed colour palette, and new typography that gave Bluebird a more premium, architectural feel in line with the spaces they light.

From there we built the full site in Elementor, built around Bluebird’s need to showcase volume and variety of work. That meant dedicated project pages and case study pages, plus new marketing and events pages to support their sales team. We layered in custom sections, scroll animations, and mouse interaction throughout the site to give it a more polished, high-end feel that matched their positioning in the hospitality and design space.

The full project ran four months, covering brand and full site build.

The Result

Bluebird now has a site and brand identity that match the quality of the projects they deliver. Their team has a real system for featuring new projects and case studies as they come in, and a marketing and events section to support ongoing sales efforts. The custom animations and interactions give the site a level of polish that positions Bluebird alongside the premium hospitality and design brands they partner with.