Plush + Oak

Founded by Courtney Buhler and Jordan Driessen in 2020, the company blooms from the perfect marriage between Courtney’s many years of experience in the beauty industry and Jordan’s knowledge of millwork and tailored design. They both share a passion for quality design and solving problems in niche markets. Their unparalleled partnership gave birth to Plush + Oak, a high-end furniture company that combines the best of their unique skills.

Plush + Oak approached us to help them refresh their social media presence. Based on their brand image and upscale customer base, our task was to effectively communicate the company’s mission, benefits and product offerings across multiple social media channels. In what has now become an ongoing partnership, we were able to evolve with the company’s objectives, continually improving the brand’s visibility.

Plush + Oak also came to us with the goal of creating a lush, polished website that would represent their brand image and products. To achieve their goals, we enhanced the user experience with the development of an interface featuring products, customer testimonials, beauty salons and articles about their beds & chairs. We’ve also added a customer-focused section to promote a sense of community among Plush + Oak bed owners, and for users to browse lookbooks, salon inspiration and blog posts.